Krikya announces Jason Roy as global brand ambassador

Krikya Partners with Jason Roy!

Krikya have announced today a partnership with cricketer Jason Roy as its new brand ambassador. Considered one of England’s finest ever white ball players, Jason will support the Bangladesh focused sportsbook as it accelerates it’s marketing and brand building efforts.

During the partnership, Jason will appear in marketing campaigns as well as participating in exciting social media giveaways.

Jason Roy becomes global ambassador for Krikya

Jason Roy has been a critical part of the most successful English short form sides of all time and holds England’s record for highest ODI partnership of 256 with Alex Hales against Sri Lanka in 2016. His finest moment however was undoubtedly helping fire England to World Cup glory in 2019, scoring one hundred and four fifties in the tournament.

Roy is also an IPL regular having played for the Delhi Capitals, Gujarat Lions, Sunrisers Hyderabad and Kolkata Knight Riders as well as having a stint with the Sylhet Sixers in the Bangladesh Premier League and appearing in the Big Bash League in Australia.

I’m delighted to announce that I have partnered with Krikya, who are one of the most exciting sportsbooks in Bangladesh. I’m looking forward to working with them to help amplify their marketing campaigns in Bangladesh.

Jason Roy
Cricket Legend

Floyd Alvarez, the Regional Head of KRIKYA, expressed his excitement about the addition of Jason Roy to the KRIKYA team. Alvarez noted Roy’s alignment with the brand’s values and his constant pursuit of excellence.

Roy serves as an inspiration to fans globally, encouraging them to aim for greatness. Roy’s involvement will play a key role in connecting with KRIKYA’s target audience in South Asia. This collaboration with Roy as a brand ambassador marks the beginning of several exciting projects planned by KRIKYA for 2024/2025.

Floyd Alvarez
Regional Head of KRIKYA

For more information, visit:

For any matters related to Krikya’s involvement in the partnership, please contact For all future opportunities for Jason Roy, please contact

As Seen In The Press

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