Salesforce becomes the Title Sponsor and Technological partner of FIDE, brokered by P11 Group. The partnership brings the Agentforce 360 portfolio, including Slack, to the world's largest chess events and forums, powering real-time player rankings and AI-driven fan experiences for over 800 million global fans.Read More

Navigating the ever-evolving landscape of sports marketing requires adaptability, creativity, and a keen understanding of the trends shaping the industry. In this blog, we unveil the insights into how P11 Group continues to lead the way, unleashing its prowess to create impactful and memorable experiences for brands.Read More